Thought Leadership Consulting
When done right, thought leadership content can distinguish an asset manager in the minds of consultants or other gatekeepers. But content must educate or provide a unique perspective to command mindshare.
Verbal Alpha works with asset management firms to identify gaps in their thought leadership content and find fresh ways to showcase their insights. We brainstorm to create fresh content ideas and creative ways to present them.
As part of Verbal Alpha’s services to the industry, we purvey and curate content from the 100 largest asset managers every week. This brings an industry-wide perspective to our work and ensures our clients’ content is different from what’s already been done.
Verbal Alpha also provides consulting services to the wealth management industry, helping investment advisors develop content that is educational, informative and meets the sophistication level of the desired target audience.